Fasten
Client
Fasten
A Top 10 Auto-Rewards Fintech Platform in the U.S.
A Leading U.S. Health-Benefits Fintech Provider
Year
2024 - 2026
Scope of work
Web App
App Design

Transforming Auto Rewards: Credit Card Experience for a Leading U.S. Driver Benefits Platform

Fasten is a U.S.-based auto-rewards fintech empowering drivers to transform everyday vehicle expenses into valuable rewards through a tailored Visa credit card. Users earn boosted points on auto loans, gas, insurance, EV charging, and maintenance, and redeem them for travel, statement credits, and exclusive partner perks—all within an intuitive digital experience

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Confidentiality Notice : The client’s actual name, brand identifiers, and sensitive product details have been intentionally redacted to protect privacy and uphold confidentiality.

Confidentiality Notice : The client’s actual name, brand identifiers, and sensitive product details have been intentionally redacted to protect privacy and uphold confidentiality.

Confidentiality Notice : The client’s actual name, brand identifiers, and sensitive product details have been intentionally redacted to protect privacy and uphold confidentiality.

Confidentiality Notice : The client’s actual name, brand identifiers, and sensitive product details have been intentionally redacted to protect privacy and uphold confidentiality.

The Challenge
Target Audience

Our client envisioned a versatile rewards platform that could seamlessly cater to a wide range of expenses while maintaining simplicity and transparency. Key challenges included:

Our challenge was clear
Complex Points System
Designing a robust backend to calculate and allocate points accurately for diverse payment categories, ensuring fairness and transparency.
User-Centric Design
Creating an intuitive platform where users could effortlessly track, manage, and redeem rewards for various expenses
Bank Integration
Collaborating with U.S. banks to ensure secure, scalable, and compliant systems for seamless financial operations.
Make everyday purchases rewarding.
Make everyday purchases rewarding.
The Nimi Solution
Sophisticated Points Engine
Our team engineered a powerful backend system that calculates points across diverse expense categories, from auto-related costs to dining and shopping.
Unified Web and Mobile Applications
Fasten is accessible as both a web app and a mobile app, offering users flexibility to manage their rewards anytime, anywhere.
Collaborative Development
Partnering with U.S. banks, we ensured secure and compliant integrations, enabling seamless transactions and rewards management.
Iterative Growth
Since 2024, we’ve rolled out multiple production releases, refining features and adding new functionalities based on client feedback and user needs.
Flexible Data Modeling
Extended the schema to support rewards, transactions, redemptions, statements, and repayments while designing relationships between partners and communications to enable dynamic financial rules and seamless benefit calculations.
Robust Backend Architecture
Scaled financial operations using Twisp-managed ledgers, integrated Plaid for repayments and account linking, and automated transaction-based communications to keep golfers informed.
Tone & Style
Bold, empowering, and witty, while maintaining professionalism.
Use of quirky hand-drawn elements to give a personal, artisanal feel.
Iterative Growth
Since 2024, we’ve rolled out multiple production releases, refining features and adding new functionalities based on client feedback and user needs.
User Experience
Simple navigation that focuses on core actions: booking fittings and exploring collections.
Prioritize mobile optimization, ensuring an easy booking experience and smooth browsing for users on all devices.
Iterative Growth
Since 2024, we’ve rolled out multiple production releases, refining features and adding new functionalities based on client feedback and user needs.
Design Inspirations:
Vintage fashion influences with a modern, minimalist twist.
Hand-drawn illustrations to evoke a sense of craft and attention to detail.
Iterative Growth
Since 2024, we’ve rolled out multiple production releases, refining features and adding new functionalities based on client feedback and user needs.
Fasten
Immersive Gameplay Experience
We designed an immersive user experience for four game types — Wolf, Nassau, Round Robin, and Skins. Our team integrated  GHIN APIs to deliver real-time data on golf course layouts, handicaps, and game performance, allowing users to see their progress and location on the course.
Real-Time Scorecard System
Our redesigned scorecard feature eliminates the need for paper scorekeeping. With real-time updates, users can track their scores effortlessly. We ensured the UI was clean, with minimal distractions, allowing users to focus on the game and enjoy their experience with friends.
Key Features and Achievements
Versatile Rewards System
Users earn points across various expense categories, with clear rules for earning and redemption, enhancing their financial benefits.
Streamlined Redemption
The platform enables users to redeem rewards effortlessly, whether for fuel, maintenance, or other lifestyle expenses, ensuring flexibility.
Bank-Backed Security
Integration with U.S. banking systems ensures secure and reliable transactions, reinforcing user trust.
Cross-Platform Usability
With both web and mobile applications, Fasten delivers a cohesive experience, empowering users to stay in control of their rewards on the go.

Testimonials

Client success story

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